About US Best Franchises

About Clayton Riddell, Franchise Consultant

Clayton Riddell is a franchise consultant who works with clients nationwide and the owner of US Best Franchises (United States Best Franchises). As a member of the Franchise Brokers Association (FBA), he helps first-time business owners, corporate professionals, military veterans and E-2 visa investors find franchise opportunities that fit their goals, budget and lifestyle. His service is free to clients: franchisors pay the consulting fee when a match is made.

  • FBA Member
  • Serving Clients Nationwide
  • 500+ Franchise Brands
  • Free to You

From Advertising to Franchise Consulting

Clayton began his career in advertising, where he built lasting relationships and developed a passion for helping businesses grow. Over nearly 30 years he worked in management, consulting and coaching, guiding clients toward success. Some of his greatest satisfaction came from hearing how his advertising strategies helped clients transform and expand their businesses.

Today, Clayton focuses entirely on helping people find the right franchise: one that matches not only their business goals but also their personal vision for life.

The Key to Success Is Happiness

Clayton often shares a story about John Lennon. As a child, Lennon was asked what he wanted to be when he grew up and answered "Happy." His teacher said he didn't understand the assignment. Lennon replied that the teacher didn't understand life.

That idea shapes how Clayton works. Before choosing a career path or a business, he believes you need to define what will truly make you happy. For some people it's high income; for others it's more family time or building a lasting legacy. One of his first questions to every client is:

"What is it in a career that will make you happy?"

Once he understands your answer, he looks for the franchise opportunities that best fit your definition of success.

How Clayton Helps You Find a Franchise

  • Free and no obligation. You never pay Clayton. Franchisors pay a fee only if you choose a brand he introduced, and you can walk away at any point.
  • Access to 500+ franchise brands in 30+ industries through the Franchise Brokers Association, the world's largest inventory of franchise information.
  • FBA-trained evaluation. FBA consultants complete more than 200 hours of industry training so they can judge a franchise on its merits, not its marketing materials.
  • A structured process. Clayton's 9-step process takes most clients from first call to a confident decision in about 3 months.
  • Trusted partners. He connects clients with funding specialists, franchise attorneys and accountants in his network.

Who Clayton Works With

Clayton works with clients across the United States, wherever they want to own a franchise.

Personal Background

Clayton grew up in Owasso, Oklahoma. His family had modest means, and his hard work earned him a grant to attend Northfield Mount Hermon, a boarding school in Massachusetts. From there he received an academic scholarship to Dartmouth College, where he earned a Bachelor of Arts in English.

Outside of work, Clayton is passionate about four things: his wife, traveling, photography and scuba diving. In business, his favorite moment is hearing the excitement in a client's voice after they've found a franchise that matches their goals and their happiness.

Quick Answers About Clayton

Who is Clayton Riddell?

Clayton Riddell is a franchise consultant and the owner of US Best Franchises. He is a member of the Franchise Brokers Association and helps people find and evaluate franchise opportunities at no cost to them.

How much does it cost to work with Clayton?

Nothing. Like most franchise consultants, Clayton is paid by the franchisor when a client chooses a brand he introduced. There are no fees for the client and no obligation to buy.

Where does Clayton work with clients?

Anywhere in the United States. Clayton helps clients find franchises in their own markets nationwide, and works with international investors exploring E-2 visa franchises.

How do I get started?

Book a free 15-30 minute intro call. Clayton will ask about your goals, budget and what would make you happy in a business, then explain the next steps.

Ready to Find a Franchise That Fits Your Life?

Start with a free, no-obligation conversation with Clayton about your goals and what would make you happy in a business.

(913) 225-8877  |  clayton@usbestfranchises.com  |  LinkedIn

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